Blog

Welcome, come in, take your shoes off and have a cuppa

So welcome to my new site.

I'll put the kettle on. What music shall we listen to?
While I'm doing that, have a think about this:

I've been working for myself for 2 yrs and I'd love to talk to others who are doing the same. I'm looking to create an informal group of people who can help each...

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A time to think…

I recently moved house and took several weeks off work to painstakingly pack many years worth of my own and (mostly) my partner’s belongings into various boxes and containers. The last night of packing became rather hectic when the washing machine flooded the kitchen and by the time we arrived...

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Don’t let them burn..

The phrase ‘never burn bridges’ is good advice and I have been surprised to ‘re-meet’ people I know in different circumstances as life unfolds. Particularly in the current economic climate not only are my contacts popping up in different types of roles than before but they are also getting back...

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Get offline and into the country

So I’m working with the lovely sounddelivery making sure as many people as possible know about the YHA’s doit4real summer camps this year.

We’re promoting the affordable summer camps to parents and kids via radio; podcasts; video; print and online media, because we believe that the...

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Navigation and new beginnings

I’ve recently moved house and have been navigating the local area by foot, bike and car. I’ve figured out the good places to buy fresh meat, get my hair cut, have a pint. Also identified where the pleasant walks  are and have said hello to a few of the neighbours. (As it’s not in London some...

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3 hours with some inspiring arts

I spent this morning with some inspiring people on the Clore Leadership course and led a discussion about online PR. Notes shared below for anyone who is interested. Bear in mind that the notes are aimed at beginners.

‘Tell The Internet’: online PR and other pitfalls
by Helen Beckett,...

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New York presentation by www.illuminatecommunications.co.uk

I recently presented to New York students (in London) on UK public sector PR. We looked at how to communicate when your audience is everyone. I’ll post up some of the key points below. My biggest challenge was talking to an audience from a country which I have never done PR in and who know...

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How to write a pitch

A friend recently asked me how to write a PR pitch and so I started jotting down some notes. This is a quick ‘PR by numbers’ but of course the best pitches and projects are those that are not formulaic. Therefore, feel free to take these notes as a starting point if useful and then try to turn...

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Crunch time

So this time last year I had been a victim of the ‘credit crunch’ and was bemoaning life with my colleague who had, despite her general brilliance and PR genius, suffered the same fate. It was cold, I was single, I didn’t have a job, and things could have looked pretty bleak. For some unknown...

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